The region is populated by artisan vintners and family-owned wineries united by the unique growing conditions of SLO Wine Country.Learn More »
From oceanfront settings to wide-open backroads, the bulk of SLO Wine Country can be covered within a 15 to 20 minute drive in any direction.Learn More »
What's Happening In SLO?
The SLO Marathon, Half & 5K races are on routes that will take you through an authentic coastal California town, challenge your will and inspire you to achieve more. The Marathon + Half benefits the Leukemia & Lymphoma Society... READ MORE »
8th Annual Wine, Waves & Beyond Central Coast Longboard Surf Classic
The 8th Annual Wine, Waves & Beyond Central Coast Longboard Surf Classic is happening June 2-June 4,,2014 to Pismo Beach, Avila Beach and San Luis Obispo! Proceeds from Wine, Waves & Beyond are donated to the Association of Amputee Surfers (AmpSurf), an organization that strives to promote, inspire, educate, and rehabilitate those with disabilities, especially veterans, through adaptive surfing and other outdoor activities. READ MORE »
Live Oak Music Festival
Kick off the lazy days of summer at the Live Oak Music Festival! READ MORE »
Roll Out the Barrels Weekend, June 22-24, 2017
Just in time to help kick off the first official week of the summer season, San Luis Obispo (SLO) Wine Country launches its 27th annual “Roll Out the Barrels” celebration with a grand tasting & 2-day passport showcasing the fresh flavors of this intimate uber-coastal region on California’s Central Coast. READ MORE »
Bubblyfest by the Sea in Avila Beach
SLO Wine Country's Harvest on the Coast Weekend
A weekend on the coast with our winemakers! That's what you will experience at our Harvest on the Coast Weekend, November 3-5, 2017 READ MORE »
Vineyard Team's Sustainable AG Expo
The Sustainable Ag Expo provides a unique opportunity for farmers, ag professionals, and pest control advisors representing a variety of operations to learn about the latest in farming research, resource issues, and business trends related to sustainable agriculture. READ MORE »
Sustainable AG Expo
The 2017 Sustainable Ag Expo at the Madonna Expo Center will include sessions on soil and plant nutrition, measuring soil health, sprayer technologies for vineyards and orchards, root-soil dynamics, irrigating in the drought, and updates in pesticide laws and regulations. READ MORE »
Holiday Harmony and Light Up at Pismo Beach
Join us on December 6th in downtown Pismo Beach from 5:30-8:00 pm to celebrate the holidays by lighting up one of the Central Coast's most popular beaches! READ MORE »
SLO Holiday Parade
Locals and visitors alike hit the streets to see festive floats and entertainers. READ MORE »
Plan Your Visit
Organized tours and transportation are a safe and eco-friendly way to experience SLO Wine Country.
Help in planning a visit to the region where the water truly meets the wine.
With so many homegrown flavors nearby, get ready to tantalize your taste buds.